Table of Contents for The Enterprise Mobility Market Outlook: Fast growth in mobile solutions, devices, email and security
Executive summary 10
Mobilizing the enterprise 10
Mobile devices 10
Mobile email 11
Mobile security 12
Mobile solutions management 13
Wireless LAN & Wi-Fi 14
Chapter 1 Mobilizing the enterprise 16
Summary 16
Introduction 17
Prominent trends: 18
Definitions 20
Sizebands 20
Application splits 21
Market sizing 25
Global 25
Europe 27
By revenue segment 27
By vertical market 28
By application type 29
By sizeband 29
North America 30
By revenue segment 30
By vertical market 31
By application type 32
By sizeband 32
Asia-Pacific 33
By revenue segment 33
By vertical market 34
By application type 35
By sizeband 35
Conclusions 36
Chapter 2 Mobile devices 38
Summary 38
Introduction 39
What is an enterprise mobile device? 39
Market context 43
Who should manufacturers target? 45
Sizeband 45
Distribution channels 46
Market sizing 48
Conclusions 49
Action points 50
Chapter 3 Mobile email 54
Summary 54
Introduction 55
Market opportunity 55
Opportunity zone 1 56
Opportunity zone 2 57
Authentication / identity management 60
Advanced encryption 61
Outsourced management 62
Intrusion detection and prevention 62
Opportunity zone 3 63
General business applications 63
Front-office applications 64
Back-office applications 66
Bespoke vertical applications 66
Opportunity zone 4 66
Competitive landscape 67
Conclusions 70
Chapter 4 Mobile security 74
Summary 74
Market context 75
Securing mobile solutions 78
IPSec VPNs vs SSL VPNs 78
Security management 79
Success factors 80
Product strength 80
Effective solution delivery 80
Scalability 81
Solid balance sheet 81
Solution focus 81
Compelling security story 82
Flexibility 82
Value-added services 83
Embedded security 83
Strength of partnerships 83
The importance of middleware 83
Conclusions 86
Chapter 5 Mobile solutions management 90
Summary 90
Market context 91
Key success factors 92
Partnering 94
Build vs Buy 96
Market sizing 96
By application 99
The US 99
Europe 100
Asia-Pacific 103
Conclusions 105
Chapter 6 Wireless LAN & Wi-Fi 108
Summary 108
Introduction 109
Wireless LAN technology 110
Standards 111
Market context 111
Market sizing 112
Wireless LAN infrastructure 112
By vertical market 113
By sizeband 116
Access points 117
Market context 118
Wireless LAN-enabled laptops 120
Conclusions 123
Index 124
List of Figures
Figure 1.1: The enterprise mobility market is still nascent 18
Figure 1.2: Enterprise mobility rates relatively highly on enterprises’ list of IT priorities 20
Figure 1.3: Global mobile business revenues by revenue category, 2004-2007 ($m) 26
Figure 1.4: European mobile business revenues by revenue category, 2004-2006 ($m) 27
Figure 1.5: European mobile business revenues by vertical market, 2004-2006 ($m) 28
Figure 1.6: European mobile business revenues by application type, 2004-2006 ($m) 29
Figure 1.7: European mobile business revenues by sizeband, 2004-2006 ($m) 29
Figure 1.8: North American mobile business revenues by revenue category, 2004-2006 ($m) 30
Figure 1.9: North American mobile business revenues by vertical market, 2004-2006 ($m) 31
Figure 1.10: North American mobile business revenues by application type, 2004-2006 ($m) 32
Figure 1.11: North America mobile business revenues by sizeband, 2004-2006 ($m) 32
Figure 1.12: Asia Pacific mobile business revenues by revenue category, 2004 to 2006 ($m) 33
Figure 1.13: Asia Pacific mobile business revenues by vertical market, 2004 to 2006 ($m) 34
Figure 1.14: Asia Pacific mobile business revenues by application type, 2004-2006 ($m) 35
Figure 1.15: Asia Pacific mobile business revenues by sizeband, 2004-2006 ($m) 35
Figure 2.16: Current ‘mobile’ devices available to the enterprise 40
Figure 2.17: Channel strategies will alter according to sizeband & solution 47
Figure 2.18: Global mobile business revenues by revenue category, 2004-2007 ($m) 49
Figure 3.19: Market opportunity segmentation by company size 56
Figure 3.20: Mobile application segmentation 57
Figure 3.21: Security represents a substantial opportunity for operators 60
Figure 3.22: Strategic evaluation of selected European mobile operators 69
Figure 4.23: Security is still the # 1 concern 76
Figure 4.24: Security concerns outweigh other issues by far 77
Figure 4.25: Global mobile middleware revenues, by application type (2004-2006) 84
Figure 4.26: Global mobile middleware revenues, by sizeband (2004 - 2006) 86
Figure 4.27: Application type by level of mobile security required over time 87
Figure 5.28: Channel ‘buying point’ for mobile solution management offerings 95
Figure 5.29: Global mobile business revenues by revenue category, 2004-2007 ($m) 97
Figure 5.30: Mobile solution management will account for a greater percentage of overall enterprise
management spend 98
Figure 5.31: US mobile solution management software revenues by application type, 2004-2007
($m) 99
Figure 5.32: European mobile solution management software revenues by application type, 2004-
2007 ($m) 101
Figure 5.33: Asia-Pacific mobile solution management software revenues by application type,
2004-2007 ($m) 103
Figure 6.34: Global revenues from enterprise WLAN infrastructure by region 2004-2006 ($m) 113
Figure 6.35: Revenues from enterprise WLAN infrastructure in EMEA by vertical market to 2002-
2006 ($m) 114
Figure 6.36: Revenues from enterprise WLAN infrastructure in North America by vertical market
to 2002-2006 ($m) 116
Figure 6.37: Global enterprise shipments of access points by region to 2002-2006 (millions of
units) 118
Figure 6.38: Proportion of enterprises in EMEA and North America with WLANs installed by size
band 2004-2006 119
Figure 6.39: Number of WLAN-enabled laptops in use by enterprises by region to 2004-2006
(millions) 121
Figure 6.40: Shipments of WLAN-enabled laptops to enterprises in Western Europe by geography
to 2002-2006 (millions) 122
List of Tables
Table 1.1: Global mobile business revenues by revenue category, 2004-2007 ($m) 26
Table 4.2: Global middleware revenues by application type, 2004-2006 ($m) 85
Table 5.3: Mobile solution management software market, 2004-2007 ($m) 98
Table 5.4: US mobile solution management software revenues by application type, 2004-2007
($m) 100
Table 5.5: European mobile solution management software revenues by application type, 2004-
2007 ($m) 102
Table 5.6: Asia-Pacific mobile solution management software revenues by application type,
2004-2007 ($m) 104
Table 6.7: Global revenues from enterprise WLAN infrastructure by region 2004-2006 ($m) 113
Table 6.8: Enterprise wireless LAN infrastructure revenues in EMEA by size band to 2004-2006
($m) 117
Table 6.9: Enterprise wireless LAN infrastructure revenues in North America by size band to
2004-2006 ($m) 117
Table 6.10: Number of WLAN-enabled laptops in use by enterprises by region to 2006 (millions)
121
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