Press Release:
Press Release
News Article April 2005
'Proctor and Gamble has been running a 2 year SMS campaign on Sunny Delight UK' says visiongain's Mobile marketing report
Mobile marketing will play an ever increasing role with marketing and brand managers across the globe. Despite sounding quite a revolutionary and targeted method of reaching customers, adoption of mobile marketing practices is currently quite low. But things are set to change. Mobile marketing is still a pretty young and immature discipline and the marketing departments of many companies have yet to even contemplate including it as part of their cross media advertising or promotional campaigns.
However there are a number of large scale companies who are already exploring the potential in Mobile Marketing. The top SMS content advertiser in 2001 was Procter & Gamble, which holds a very broad product portfolio ranging from personal hygiene brands to household cleansing products. One product range that Procter & Gamble owns is the citrus drinks brand Sunny Delight. The UK version of the brand has run SMS text campaigns for two years running. The promotion in 2002 was part of a €3.15 million cross media campaign featuring the pop band S Club. The SMS campaign included an 'exclusive message from the band.' Participants were asked to text in a trigger word to receive a sound file; on hearing an introduction, users then have to opt in so that they can hear the complete message. A follow-up text message will let recipients pass on the file to four friends by sending their names and mobile numbers. An assistant brand manager at Sunny Delight, was quoted as saying that SMS was the ideal medium for communicating this exciting news, while remaining within our responsible marketing policies. It's the biggest SMS activity for P&G in the UK to date.
'Mobile marketing is set to really blossom over the next two years and it's not just going to be conducted by the larger FMCG brands like McDonald's, Coke and Cadbury's, we're also starting to see a number of SMEs using the medium and that's one area that could really push growth.' says Hichliffe the report analyst.
Mobile Marketing is most relevant to those who are looking at tapping into the relatively new field of marketing via the mobile channel. For further information visit Mobile Marketing Forecasts 2003-2008
- Which companies are currently leading the way in mobile marketing?
- How much revenue is your company likely to generate from mobile marketing?
- What are the response rates for mobile marketing?
Marketers around the world have been looking for the ability to target products effectively and reach potential customers directly on a one to one level, with the potential for interaction through a personal medium. Never before has this been so feasible than with mobile marketing.
Currently much of the marketing activity conducted over the mobile channel is over SMS, but that this will become increasingly less so as the mobile industry goes through the various stages of the mobile evolution, right up to third generation.
-- SMS Response rates are among the highest for any advertising method --
One of the key findings of the report is that, like e-mail marketing, unsolicited advertising messages (spam) could spoil the potential effectiveness of the medium. This is one reason why the professional mobile marketing agencies are reluctant to bombard mobile phone subscribers with messages, but instead choose a more conservative approach.
Amongst some of the key campaign examples that can be expected are vouchers and barcodes being sent to customers, sub-viral campaigns being distributed by TV production companies to encourage viewing, self-funding campaigns and "mobile kisses."
Including
-- Market analysis of the major mobile and advertising markets around the globe
-- how these are likely to merge to produce mobile marketing campaigns
-- how they are likely to effect you
-- and what lessons you can learn from the current 'best in class'
Can you afford not to read this report?
Shouldn't you be maximising your revenue through mobile marketing?
Who should read this report?:
- Marketers
- Advertising agencies
- Network operators
- ASPs
- Application Developers
- Vendors
- Traditional marketing companies
- Handset manufacturers
- Portals
- Media Companies
- Corporates
200 pages full of charts, graphs and analysis on how you can maximise the potential of mobile marketing for your company.
ORDERING
Click here to order Mobile Marketing Forecasts 2003-2008
Table of Contents
CHAPTER 1. Introduction
1.1 What is mobile marketing?
1.2 Why use mobile marketing?
Chart 1. Population penetration vs SMS usage
1.3 Focus of the report
1.4 How mobile marketing benefits all
1.4.1 Network operators
1.4.2 Marketers
1.4.3 Marketing and advertising agencies
1.4.4 Application service providers
CHAPTER 2. The enabling technologies behind mobile marketing
2.1 SMS
2.1.1 What is SMS?
2.1.2 Store and Forward
2.1.3 Examining Network elements
2.1.3.1 SME
2.1.3.2 ESME
2.1.3.3 SMSC
2.1.3.4 HLR
2.1.3.5 VLR
2.1.3.6 MSC
2.1.3.7 Air Interface
2.1.3.8 BSS
2.1.3.9 Mobile Device
2.1.4 MO-SM and MT-SM
2.1.5 GSM and IS-41
2.1.6 SMS Delivery on GSM Networks
Figure 1. MO SM Architecture (GSM)
2.1.7 SMS Delivery on IS-41 Networks
Figure 2. MO-SM Architecture (IS-41)
Figure 3. MT-SM Architecture (IS-41)
2.1.8 Alternative Sources and Destinations
2.1.9 Signalling System (SS7)
2.1.9.1 Service Control Point (SCP)
2.1.9.2 Signalling Transfer Point (STP)
2.1.9.3 Service Switching Point (SSP)
2.1.9.4 Signalling Gateway (SG)
2.1.10 The Mobile Application Part (MAP)
Table 1. Basic MAP Operations Employed to Provide End-to-end Messaging by GSM and IS-41 Networks
2.1.11 Identification of types of Messaging Service
2.1.12 Availability
Table 2. Availability of SMS over various network standards
2.1.13 National and International Interworking
2.1.14 Ringtones and logos - the Technical Side
2.1.14.1 Nokia Smart Messaging Protocol
2.1.14.2 Other Proprietary Protocols
2.2 Enhanced Messaging Service
2.2.1 What is EMS?
2.2.2 Network Elements
2.2.3 Handsets
2.2.4 The Standardisation of EMS
Table 3. Comparison between Smart Messaging and Enhanced Messaging
2.2.5 Availability
2.3 Multimedia Messaging Service
2.3.1 What is MMS?
Table 4. Global MMS launch dates by countries and operators
2.3.2 How MMS works?
2.3.2.1 SMIL
2.3.2.2 MMS using WAP
2.3.2 Network Elements
Figure 4. Modular MMSC Architecture
2.3.3 Signalling Channel - appropriate to the media involved
Table 5. Global MMS supply contracts
2.4 Location Based Services
2.4.1 What are LBS?
2.4.2 User defined
2.4.3 Cell triangulation
Figure 5. Diagram of cell triangulation
2.4.4 Global Positioning System
2.4.5 Cell Broadcast
2.4.5.1 Cell Broadcast Entity
2.4.5.2 Cell Broadcast Centre
CHAPTER 3. Campaign planning
3.1 The role that mobile marketing will play
3.1.1 Fitting the mobile channel into the marketing mix
3.1.2 How advertising works on consumers
3.1.3 Planning an advertising campaign
3.2 Role that mobile marketing will play in cross platform campaigns
Table 6. Characteristics of other available advertising media
3.2.1 Print
3.2.1.1 Newspapers
3.2.1.2 Magazines
3.2.2 Radio
3.2.3 Television
3.2.4 Billboards
3.2.5 Direct Mail
Table 7. US Direct marketing advertising spending, by media, 2000 - 02
Chart 2. US Direct marketing advertising spending, by media, 2000 - 02
3.2.6 Internet
Chart 3. US online advertising spending 2000-05
3.2.7 E-mail
Chart 4. E-mail marketing clickthrough rates, by industry
3.2.8 Mobile
Chart 5. Spending patterns on US e-mail marketing 2002 vs 2002
3.2.8.1 SMS
3.2.8.2 Mobile e-mail
3.2.8.3 EMS
3.2.8.4 MMS
3.2.8.5 LBS
3.2.8.6 Wireless internet
3.2.8.7 Video-streaming
3.2.8.8 Broadcasting
3.3 Types of mobile marketing
3.3.1 Campaign types
Table 8. Examples of Push vs Pull mobile campaigns
Table 9. Types of SMS advertising
3.3.2 Campaign objectives
3.3.3 Campaign tactics
3.3.3.1 Viral campaigns
3.3.3.2 Sub-viral campaigns
3.3.3.3 Vouchers & barcodes
Figure 6. Sample of SMS barcode
3.4 Types of products mobile marketing is suited to
Table 10. Top 100 Advertisers by category (US$ m)
Chart 6. Consumer acceptance of advertising media amongst UK mobile subs
3.4.1 B2B vs B2C
Chart 7. Deterioration in average click-through rates of B2B & B2C
e-mail campaigns between 2000 - 02
3.4.1.1 B2B promotion in the mobile industry
3.4.1.2 B2B promotion by Deutsche Bank
3.4.1.3 B2B advertising in recruitment
3.4.1.4 B2B advertising in construction industry
3.5 Types of companies mobile marketing is suited to
Table 11.Top 20 Global Marketers
3.5.1 Procter & Gamble
3.5.1.1 Likelihood Procter & Gamble will use mobile marketing
3.5.2 General Motors
3.5.2.1 Likelihood General Motors will use mobile marketing
3.5.3 Unilever
Case study 1. GMTV's inch loss island
3.5.3.1 Likelihood Unilever will use mobile marketing
3.5.4 Ford Motors
3.5.4.1 Likelihood Ford Motors will use mobile marketing
3.5.5 Toyota Motors
3.5.5.1 Likelihood Toyota Motors will use mobile marketing
3.5.6 AOL Time Warner
3.5.6.1 Likelihood AOL Time Warner will use mobile marketing
3.5.7 Philip Morris
3.5.7.1 Likelihood Philip Morris will use mobile marketing
3.5.8 DaimlerChrysler
3.5.8.1 Likelihood that DaimlerChrysler will use mobile marketing
3.5.9 Nestlé
3.5.9.1 Likelihood Nestlé will use mobile marketing
3.5.10 Volkswagen
3.5.10.1 Likelihood Volkswagen will use mobile marketing
3.5.11 Other top 20 advertisers that have already adopted mobile marketing
3.5.11.1 Honda
Figure 7. Honda's mobile logo selection
3.5.11.2 McDonald's
3.5.11.2.1 McDonald's in the UK
Table 12. Nokia models compatible with McDonald's promotion
Figure 8. McDs;-)TXT homepage
3.5.11.2.2 McDonald's in the Netherlands
3.5.11.3 Coca Cola
3.5.11.3.1 Coca Cola in Singapore
3.5.11.3.2 Coca Cola in China
3.5.11.3.3 Coca Cola in Australia
3.5.11.3.4 Coca Cola in China
3.5.11.4 Walt Disney
3.5.11.5 Pepsi
3.5.11.5.1 Pepsi in UK
3.5.11.5.2 Pepsi in Finland
3.5.11.5.2 Pepsi in Australia
Chart 8. Percentage of promotional entries sent by SMS vs mail
3.5.12 SMEs (Small and Medium-sized Enterprises)
3.5.12.1 RedRock software
3.5.12.2 Case study: Toni & Guy
3.5.12.3 Case study: BMW Hexagon
Chart 9. Response rates of SMS booking service
3.5.12.4 Implications for other SMEs
3.5.12.4.1 Outbound marketing communication for SMEs
3.5.12.4.2 Outbound promotional campaigns for SMEs
3.5.12.4.3 Inbound campaigns for SMEs
3.6 Advertising subsidising services
3.6.1 Subsidised basic mobile services
3.6.1.1 Subsidied voice services
3.6.1.2 Subsidised SMS
Chart 10. Percentage division of Eurotel's subsidised SMS
3.6.1.3 Subsidising entire bills
3.6.2 Subsidised content services
3.6.2.1 Subsidised news services
3.6.2.2 Subsidised football alerts
Chart 11. Recall and website viewing resulting from SMS advertising
3.6.2.3 Subsidised games
Chart 12. Growth of wireless gamers in EU
3.6.2.4 Subsidised promotional content
3.6.2.5 Subsidising entire bills
CHAPTER 4. Spam
4.1 E-mail marketing
4.1.1 Definition of spam
Chart 13. Spam received per user in the US 2000-06
4.1.2 Cowboy spammers
4.2 The cost of spam
4.2.1 The cost of direct mail vs. spam
Table 13. Junk mail vs e-mail spam
4.3 Ethical issues
4.4 Professional industry issues
4.5 i-mode
Table 14. Comparisons between Competing Japanese Mobile Data Services
4.5.1 What is i-mode?
4.5.2 How does i-mode work?
Chart 14. Monthly growth of i-mode subscribers (000's)
Figure 9. Downloading Java applications over i-mode
Table 15. Differences between i-mode and WAP
4.5.3 Why has i-mode been so successful?
Table 16. Charges for i-mode e-mail transmission
4.5.4 i-mode spam
Chart 15. Users who have changed e-mail addresses
Table 17. Users who have changed e-mail addresses
Chart 16. Results of changing e-mail address
4.5.5 Wan-Giri
4.5.6 Other implications of i-mode spam
4.6 Other examples of how to deal with mobile spam
4.6.1 J-Phone
4.6.1.1 J-Phone's other anti-spam measures
4.6.2 Verizon Wireless in the USA
4.6.3 KPN Mobile's i-mode e-mail
4.6.3.1 KPN Mobile SMS
4.6.4 Vodafone Libertel
4.6.5 12Snap in the UK
4.6.6 Moby Monkey
4.6.7 South Africa
4.7 Work being done to prevent spam
4.7.1 CMG and Brightmail
4.7.2 UK Data IT
4.7.3 MMA (The Mobile Marketing Association)
4.7.3.1 The function of the MMA
List 1. MMA Members
4.7.3.2 The MMA codes of practice
4.7.3.3 Policing the codes
Table 18. MMA membership packages and costs
4.8 National rulings to eliminate spam
4.8.1 The Netherlands
4.8.2 UK
4.8.3 Germany
CHAPTER 5. Campaign planning
5.1 Choosing the mobile media
5.1.1 SMS
5.1.1.2 Cost of sending bulk SMS
Table 19. Costs for sending bulk SMS
5.1.1.3 SMS response rates
5.1.1.4 Qualitative SMS response measurement
Table 20. Users around the world that have purchased as a result of SMS advertising
5.1.1.5 Campaign recommendations
5.1.1.5.1 Targeting
5.1.1.5.2 Indentification and contact
5.1.1.5.3 Message content
5.1.1.5.4 Timing
5.1.1.5.5 Campaign concepts
5.1.1.5.6 Feedback
5.1.2 Mobile internet
5.1.3 LBS
Chart 17. Mobile marketing technologies in 2005
5.1.4 MMS
Chart 18. MMS predictions 2003 - 2007
5.2 Planning a mobile marketing campaign
5.2.1 Planning
5.2.2 Identification of Target Market
5.2.3 Campaign planning
5.2.4 Media strategy
5.2.5 Timing
5.2.6 Measurement
CHAPTER 6. Analysis
6.1 Pros and cons of mobile marketing
Table 21. Pros and cons of mobile marketing
6.2 Do consumers want to be marketed to over the mobile channel?
Table 22. Nokia market research segments
Chart 19. Would short video adverts be acceptable?
6.3 Targeting
Chart 20. Age & gender analysis of opt-in database
6.4 Products best suited to adopt mobile marketing
6.5 Branding
6.6 Future of industry
6.6.1 Future technology issues
6.6.1.1 Interoperability
6.6.1.2 Testing
6.6.1.3 Video-streaming in Japan
Figure 10. System diagram for video-streaming trial
6.6.1.4 Video-streaming adverts to cars
6.6.2 Spam
6.6.2.1 Restrained mobile marketing
Chart 21. Average number of SMS adverts received per month
Chart 22. What number of messages would you elect to receive?
6.6.3 Predictions of mobile marketing industry value
Chart 23. Value of global mobile services market in 2007
6.6.3.1 visiongain forecast for mobile marketing
Table 23. Mobile marketing industry value 2002-2008
Chart 24. Comparative forecasts of the value of the mobile marketing industry 2002-08
6.7 Global analysis
6.7.1 Regional analysis
Chart 25. Where is mobile marketing currently most popular?
Chart 26. Where will most mobile marketing activities occur in 2007?
6.7.2 Analysis by country
6.7.2.1 North America
6.7.2.1.1 USA
6.7.2.1.1.1 Current state of mobile market
Table 24. US mobile phone market profile
6.7.2.1.1.2 US advertising top ten ranking by expenditure
Table 25. Top ten US marketers
6.7.2.1.1.3 Visiongain comment on the future of mobile marketing in US
6.7.2.1.2 Canada
6.7.2.1.2.1 Current state of mobile market
Table 26. Canadian mobile phone market profile
6.7.2.1.1.2 Canadian advertising top ten ranking by expenditure
Table 27. Top ten Canadian marketers
6.7.2.1.2.3 Visiongain comment on the future of mobile marketing in Canada
6.7.2.1.3 Mexico
6.7.2.1.3.1 Current state of mobile market
Table 28. Mexican mobile phone market profile
6.7.2.1.3.2 Mexican advertising top ten ranking by expenditure
Table 29. Top ten Mexican marketers
6.7.2.1.2.3 Visiongain comment on the future of mobile marketing in Mexico
6.7.2.2 Asia
6.7.2.2.1 Japan
6.7.2.2.1.1 Current state of mobile market
Table 30. Japanese mobile phone market profile
6.7.2.2.1.2 Japanese advertising top ten ranking by expenditure
Table 31. Top ten Japanese marketers
6.7.2.2.1.3 Visiongain comment on the future of mobile marketing in Japan
6.7.2.2.2 South Korea
6.7.2.2.2.1 Current state of mobile market
Table 32. Korean mobile phone market profile
6.7.2.2.2.2 Korean advertising top ten ranking by expenditure
Table 33. Top ten Korean marketers
6.7.2.2.1.3 Visiongain comment on the future of mobile marketing in Korea
6.7.2.2.3 Philippines
6.7.2.2.3.1 Current state of mobile market
Table 34. Data as a percentage of Filipino operators' revenue
Table 35. Filipino mobile phone market profile
6.7.2.2.3.2 Filipino advertising top ten ranking by expenditure
Table 36. Top ten Korean marketers
6.7.2.2.3.3 Visiongain comment on the future of mobile marketing in the Philippines
6.7.2.2.4 China
6.7.2.2.4.1 Current state of mobile market
Table 37. Chinese mobile phone market profile
6.7.2.2.4.2 Chinese advertising top ten ranking by expenditure
Table 38. Top ten Chinese marketers
6.7.2.2.4.3 Visiongain comment on the future of mobile marketing in China
6.7.2.2.5 India
6.7.2.2.5.1 Current state of mobile market
Table 39. Indian mobile phone market profile
6.7.2.2.5.2 Indian advertising top ten ranking by expenditure
Table 40. Top ten Indian marketers
6.7.2.2.5.3 Visiongain comment on the future of mobile marketing in India
6.7.2.3 Europe
6.7.2.3.1 France
6.7.2.3.1.1 Current state of mobile market
Table 41. French mobile phone market profile
6.7.2.3.1.2 French advertising top ten ranking by expenditure
Table 42. Top ten French marketers
6.7.2.3.1.3 Visiongain comment on the future of mobile marketing in France
6.7.2.3.2 Germany
6.7.2.3.2.1 Current state of mobile market
Chart 26. German market share by operators, Q4 2002
Table 43. German mobile phone market profile
6.7.2.3.2.2 German advertising top ten ranking by expenditure
Table 44. Top ten German marketers
6.7.2.3.2.3 Visiongain comment on the future of mobile marketing in Germany
6.7.2.3.3 UK
6.7.2.3.3.1 Current state of mobile market
Table 45. UK mobile phone market profile
6.7.2.3.3.2 UK advertising top ten ranking by expenditure
Table 46. Top ten UK marketers
6.7.2.3.3.3 Visiongain comment on the future of mobile marketing in UK
6.7.2.3.4 Italy
6.7.2.3.4.1 Current state of mobile market
Chart 27. Italian market share by operator, Q4 2002
Table 47. Italian mobile phone market profile
6.7.2.3.4.2 Italian advertising top ten ranking by expenditure
Table 48. Top ten Italian marketers
6.7.2.3.4.3 Visiongain comment on the future of mobile marketing in Italy
APPENDICES
Appendix A. Top 100 Global Advertisers
Table A. Top 100 Global Marketers
Appendix B. Case Studies of repeat adopters of mobile marketing
B.1 Cadbury's chocolate
B.1.1 'Text'n'Win' 2001
B.1.2 Txt4Gold 2002
Figure 11. Promotion of Txt4Gold
B.2 Galaxy FM - Text Maniacs club
B.2.1 How to join the Text Maniacs club
Figure 12. Text Maniacs' registration form
B.2.2 Terms & conditions for Text Maniacs
Appendix C. About visiongain
12Snap
20th Century Fox film
3 UK
3GPP
Acacia National Mortgage Company
Active Advertising
ActiveSky
Add2Phone
Adversoft
AEG
Aerodeon
Agency.com
AirCross
Alcatel
Amena
Amore Pacific
ANSA
AOL
AOL Time Warner
AOLMobile
Arnold MC
Asahi Breweries
AT&T
AT&T Wireless
AvantGo
Avesair
Barilla
BCE
Beam Gates
Beep Marketing
Bell Mobility
BellSouth Mobility
Ben
Benefon
Bharti
Big Blue Sky
Birla Tata AT&T
Bite GSM
Blu
BMW
BMW Hexagon dealership
BNSL
Bouygues Telecom
BPL Mobile
Brightmail
British Telecom
BT
Burger King
Cadburys
Canadian Government
CanWest Global Comms
Carat Interactive
Carrefour
CAUCE - Coalition Against Unsolicited Commercial E-mail
Cell-Loc
Celltick
Changjia
China Mobile
China Unicom
Chongqing Mobile
Chunghwa Telecom
Cingular
CMG
Coca Cola
Colgate-Palmolive
Communicator
Comverse
Connect Austria
Contra
CosmOTE
Cream
CSL
Culture Convenience Club Co
Cyber Promotions Inc.
Czech Republic
D2 Communication
Dabur India
DaimlerChrysler
Danone Group
Danwang Pharmaceutical
Davis & Gilbert
Dentsu
Deutsche Bank
Deutsche Telekom
Dialog GSM
Diaopai
Digitel
Direct Marketing Association
Dixons Group
Dong-A Pharmaceutical
Doubleclick
Dudley Jenkins list brokers
DWS
eBay
Elata
Endemol
Enel
e-netmedia
Enpocket
E-Plus
Era GSM
Ericsson
ETSI
European Parliament
Europolitan Vodafone
EuroTel Bratislava
Eurotel Praha
Extelcom
FarEastone
Fastlink
Federal Communications Commission
FedEx
Ferrero
Fiat
Finnish 2G Limited
Flextech
Flytxt
Ford Motors
France Telecom
Gemplus
General Motors
Globe
Globe Telecom
GMTV
Godrej & Boyce Manufacturing
Gossard
Grolsch Beer
Gruppo Editoriale
Hasbro
Henkel
Hi3G
Hilton Hotels
Honda Motors
Hudson's Bay
Hutchison 3G Group
Hutchison Telecom
Hutchison Whampoa
Hutong Pharmaceutical
Hyundai Motors
Iceland Telecom
iCoupon
ICSTIS
Idea
Idea Cellular
i-level
Indosat IM3
InfoSpace
InphoMatch
Institute of Marketing
Interquest
Ito-Yokado
Japanese Marketing Assoc.
Johnson & Johnson
J-Phone
Kao
KDDI
Kia Motors
Kirin Brewery
Korporatsiya Mega-Trade
KPN Mobile
KT Corp.
KT Freetel (KTF)
KTIcom
L'Oreal
Leap Wireless
Legion Interactive
LG Telecom
Libertel Vodafone
LogicaCMG
Lotte Group
Magic4
Manx Telecom
Maporama
Marico Industries
Mars
Mascolo Support Systems
Matsushita Electric Industrial
McDonald's
MCI Worldcom
Media Markt
MediaTube
Medical Treatment Information
MegaFon
MessageLabs
Microsoft
Mindmatics
mmO2
Mobicus
MobilCom
Mobile Marketing Association
Mobile One
MobileWay
Mobilkom
Mobliss
Mobliss
Mobtel
MobyMonkey
Motorola
M-Qube
MTN
Namyang Dairy Products
Naobaijin Pharmaceutical
Neptunus
Nestle
NetCom (Telia)
Netvigator
News Corp
Nextel
Nike
Nissan Motors
Nokia
North-West GSM
Nova D.O.C.
NTT DoCoMo
Ogilvy Interactive
Oi
Omnitel
Openwave
Opera Telecom
Optimus
Optus
Oracle
Orange
Overture
Palm
Pannon
Paras Pharmaceuticals
Pepsi
Pfizer
Philip Morris
Philippine Long Distance Telephone
Piltel
Plus GSM
Polkomtel
PrimeCo
Procter & Gamble
Proximus
PSA Peugeot Citroen
QinetiQ
Qoo
Qualcomm
Quam
Quios
Radiolinja
RedRock software
Renault
RIM BlackBerry
Royal Bank of Scotland
Royal Mail
Samsung Group
Sanjing Pharmaceutical
Sears, Roebuck & Co
Sega Dreamcast
SFR
Shanghai Mobile2win
Siemens
SingTel Mobile
SK Telecom
SkyGo
Smart Communications
SmarTone
Smile
SnapTrack
Somerfield
Sonera
Sports.com
Sprint
Sprint PCS
StarHub
Stet Hellas
Sunday
Sunrise
Suntory
Swisscom
TAC
Taita Pharmaceutical
Taiwan Cellular Corp
Tecnomen
tele.ring
Telecom Italia Mobile
Telecoms Industry Assoc.
TeleDNA
Telefonica Moviles Group.
Telenor
Telesp Celular
Telia
Telia
Telia Mobile
Telsim
Telstra
tesjobs.co.uk,
The Federation of European Direct Marketing (FEDMA)
The Filter Group
TiVo
TMN
T-Mobile
Toni & Guy
Toyota Motors
Trouble TV
Tsutaya Online
Turkcell
Uboot
UK Data IT
UK Government
Ukrainian Mobile Coms
Unilever
United Laboratories
Verizon
Verizon Wireless
Viacom
Vindigo
VIP-Net
Viral Factory
Vivdeni Universal
Vizzavi
Vodacom
Vodafone
Volkswagen Group
Walt Disney Group
Weather.com
Wella
Wendy's International
Westel
WIN
WIND
Wired Digital
Wireless Advertising Assoc
Wireless Marketing Assoc
Wyeth
Xfera
Zhejiang MCC
This press release is provided in good-faith by Chiltern Magazine Services Ltd ("CMS") as a service to users of www.telecomsinfo.com. Whilst all care is taken in sourcing and preparing material includede here, any error or incorrect content cannot form the basis for any legal action against the site-owner. Users are advised to check the accuracy of any statements before relying upon them. Likewise, any forward-looking statements made by the author of the press release should be treated as such.
CMS, P&A House, Alma Road, Chesham, Bucks. HP5 3HB, UKTel: +44 (0)1494 771734
Fax: +44 (0)1494 778994
e-mail: Editor, CMSinfo
copyright © 2009 all rights reserved
For more information about us, visit CMSinfo.
Please note: calls to and from CMS may be recorded for quality control and training purposes.
