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Heernet Ventures
Market Study February 2007
"Third edition of Heernet ventures' benchmark report on the Indian media industry."
This report is essential reading for media companies and financial investors seeking investment opportunities in the fast growing Indian media market. It provides a comprehensive strategic and financial analysis of the Indian media market, including 5 year growth forecasts for every sector.
The report has been researched and written by analysts with extensive 'on the ground' experience in the Indian media industry. The study is structured into the following five sections:
1) Investment thesis
An analysis of the investment case for the Indian media market with an assessment of the broader economic case, sector-specific growth drivers and a 5 year growth forecast (2007-2012) for each segment of the media market. There is also an analysis of investment activity (including a review of all foreign and private equity investments and IPOs).
2) Media market overview
An overview of the Indian media market including size and structure, growth rates, major players, advertising market analysis and regulatory regime.
3) Country profile
An economic and demographic profile of India, providing new entrants with an understanding of the key factors impacting the media sector (private consumption, regional diversity, urbanisation, literacy).
4) Sector profiles
The fourth section contains profiles of each major segment of the media industry (including television, filmed entertainment, radio, newspapers, consumer magazines, business media, outdoor advertising, online media, classified directories and marketing services).
5) Company profiles
In-depth profiles of over 40 leading media companies with details on activities, financials, share price performance (for listed companies), management, ownership and strategy.
For full details, please email jeremyk@cmsinfo.com
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