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Mobile:
Southeast Europe Mobile Communications Services 2006-2010 Forecast
IDC Research
Management Report June 2006
This study looks at the development of the mobile communications services markets in Southeastern Europe. The study includes five-year forecasts for the mobile communications services markets of Albania, Bosnia and Herzegovina, Bulgaria, Croatia, the Former Yugoslav Republic of Macedonia (FYROM), Kosovo, Montenegro, Romania, and Serbia. Data is segmented into subscription numbers split by prepaid and contract accounts. The study analyzes end-user spending on voice, SMS, and other mobile data services.
"The challenge for operators in the Southeastern Europe mobile communications services market will be to retain or increase their current market share while preparing for the onset of a saturated market environment. Key issues will be preventing a sharp drop in ARPU when low-spending customers are the only ones that have not yet adopted services, and finding customers for expensive data services in highly price-sensitive markets? " – Krešimir Alić, Senior Analyst, IDC CEMA
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Companies Covered: Albanian Mobile Communications, BH Telekom, BTC, Cosmofon, Cosmote Romania, Eronet, Globul, Mobi 063, Mobikom, Mobilna Srpske, Mobimak, Monet, MTEL, Orange Romania, ProMonte, T-Mobile Croatia, Tele2 Croatia, Telekom Srbije, Vala 900, VIPnet, VivaTel, Vodafone, Vodafone Romania, Zapp |
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Categories Covered: Business Areas, Web Strategies, Communications, Wireless and Mobile, Web, Wireless and Mobile |
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