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Java Gaming: An Unexpected Mobile Success

Mako Analysis
Market Study  March 2006

Single-user PDF - USD 1850.00  

PDF Corporate License - USD 5449.00  

Table of Contents

Java Gaming: An Unexpected Mobile Success
Mobile Java Gaming was initially dismissed by many in the wireless industry as a niche service that will only be used by a relatively small section of the consuming public. Its unexpected success in the majority of markets has forced something of a rethink however as it has overtaken the widely touted "saviour" of mobile data revenue growth, MMS.

Hasty Deployment has Generated Problems
Due to the relative hast Java gaming has been brought to market however; it is currently something of a flawed service. Many Java games providers do not supply the right games to the right market segments or make them easy enough to download and pay for.

The Mako Analysis title, Java Gaming Strategies for Wireless, aims to help remedy these problems and suggest numerous opportunities for significantly increasing the revenue that can be generated from any given Java games portfolio.

Release the Full Potential of Java Gaming
From assisting in targeting the full range of mobile users, and not only the youth segment, to increasing revenue without additional investment or increasing prices for the end consumer, Java Gaming Strategies for Wireless aims to provide tangible answers to the many questions this new service proposition has introduced.

When we consider a single Java title can cost approx $8 in w. European markets, significant and sustainable increases in ARPU levels are easily achievable when an independent or mobile operator controlled Java gaming portal introduces some or all of the realistic recommendations this report provides. The ROI decision to purchase a report that clearly and simply outlines ways to substantially improve Java gaming profits has never been so clear cut.

Initial Java gaming take up is a clear indication that there is a strong demand for this service even though it is only operating at a fraction of its efficiency. Why handicap this massive service growth potential any further? Start reaping the benefits of a streamlined Java gaming solution by purchasing Java Gaming Strategies for Wireless today

For full details, please email jeremyk@cmsinfo.com

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